case study

Salem State University Graduate Program Microsite

http://www.whysalemstate.com 

SalemStateCaseStudy

Challenge

  • Primary Salem State Website is not ideal to address the needs of the Graduate School, and a complete redesign is scheduled for 2015
  • First, a social media and advertising campaign required a dedicated URL that highlighted the various graduate programs
  • The existing site was unable to support the single page / multiple URL structure required by the campaign

Solution

  • iFactory developed a single page / multiple URL microsite to serve as a landing page from the social media and advertising campaign
  • iFactory created a single key-screen that imbeds video, images and parallex technology to provide the required functionality in a clear, easy to navigate user experience

iFactory design and developed the Salem State University Graduate Program microsite. Contact iFactory to learn how we can help your organization expand its web presence and grow its digital footprint.

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